Visit Interbrand.com , a world-leading brand consulting firm. Look up their Top 2019 Global Brands.
Which industries dominate in the top-10 rankings? In the top-25 rankings?
Why do you think that is?
Afterwards, look up their top 2009 Global Brands.
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Notice any major differences? Which industries dominate in the top-10 and top-25 rankings?
What can the world’s most powerful brands tell us about global consumer markets?
Must include a Title Page.
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Approximately 3-4 pages, double-spaced, Font 12, 7th edition APA format. Turn-it-In enabled.
Must include a References Page
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The text book for this module is Marketing Management Edition: 15TH 2016
Author: Kotler, Philip / Keller, Kevin
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